Brian Gates Design
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Bluebeam – Booth Design

For the AIA Convention 2010, Bluebeam unveiled a new booth. It took nearly a year of design, planning and construction for our marketing team, for which I had the privilege to contribute my design skills towards, and we contracted Expo-3 International in Garden Grove, CA to bring our vision to life.

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I started with some initial sketches, floor plans, and high-level concepts to capture our ideas, and then Expo-3 rendered them in 3D.

I started with some initial sketches, floor plans, and high-level concepts to capture our ideas, and then Expo-3 rendered them in 3D.

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We worked alongside Expo-3 to pick materials and textures that fit within our brand, and they drew from their experience to design and build what work best.

We worked alongside Expo-3 to pick materials and textures that fit within our brand, and they drew from their experience to design and build what work best.

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When it was first utilized, the booth was branded with the active marketing campaign at the time, the Mighty Bluebeam.

When it was first utilized, the booth was branded with the active marketing campaign at the time, the Mighty Bluebeam.

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The booth was designed to be versatile, and it has been skinned and rebranded may times over with the general layout and structure remaining the same.

The booth was designed to be versatile, and it has been skinned and rebranded may times over with the general layout and structure remaining the same.

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